Blog, Journal & Insights

Stay up to date with the latest industry trends, lifestyle, culture and pretty much cool topics that we at the Candy Marketing Studios talk about.

What is a Bespoke Website?

An online presence is so important to any business, and a good, strong presence online even more important. In fact, a bad website that looks rubbish and functions poorly can do more damage to the…

Insights & News July 2021
What Does Your Website Say About Your Brand?

No matter how big or small your company is, a better website can revolutionise your business. In the digital age, the way that you present your brand, products or services is paramount.  With a strong…

Insights & News July 2021
Is Web Design Dead?

Good design never stands still. The same can be said about web design. Every now and then you’ll come across an opinion from an ‘expert’ that says web design is dead, but in reality, website…

Insights & News July 2021
The High Street Apocalypse – Is Retail Dead?

Over the past decade or more we’ve heard the cries that retail is dead and that it was no longer accurate to say that the future of retail was online and in e-commerce, but that…

Insights & News July 2021
When the Bubble Bursts: 6 Dot com Bubble Disasters

The dot-com boom was an exciting time for all involved at first, but as the companies began to develop and the market opened up to even greater levels of investment, it quickly became apparent that…

Insights & News July 2021
Brilliant Marketing Campaigns of 2020

When a marketing campaign works, it really hits the spot and resonates with the general public. There are plenty of examples of great marketing campaigns and TV adverts in particular where we all know the…

Insights & News June 2021
How to be an Influencer: Five ways to lose your pride

If you think influencers are your best friend, think again. And if you trust them with you brand, your cash or your tastes, you need a good talking to. And not from an ex TOWIE star.

Insights & News June 2021
Beware the Dangers of Templates When Looking for a Brand-New Business Website 👹

There are so many times over the years where we’ve heard from a potential client that they don’t see the point in spending more money than is necessary with a web design agency such as…

Insights & News June 2021
From £130M to ZERO in 18 months: What we can learn from boo.com

Even though the liquidators were called in way back in May 2000 to end the dream of sport fashion e-tailor boo.com and show the world the first massive internet collapse, we can still learn a…

Insights & News June 2021
Branding Disasters & Fails from Household Brands to Forget…

Brand recognition is so important to any business. It builds trust with loyal customers and becomes instantly recognisable to potential future customers. Even if you don’t buy a certain product yourself, a big enough brand…

Insights & News June 2021
Please Give This Feature a Five Star Review

“You’re popular!” my phone says, as I leave a multi-story car park late at night. It wasn’t commenting on anything I’d done in the car park – not this time – but because I’d triggered…

Insights & News April 2021
Has Lockdown Turned You into an Amazon Addict?

Alongside sunny glimpses of spring, March also marked one year since the first UK lockdown. 2020 was the year that working from home became the norm, and many of us noticed a significant shift in…

Insights & News April 2021
We’re Not Remote Working, and Here’s why…

The last year has been such a tremendous change for literally everyone the world over. We’ve been hit hard by the lockdowns and social distancing measures that Covid-19 led to in the UK and beyond.

Insights & News March 2021
The Modern Web IS Bauhaus.

Bauhaus has been such an inspiration on the art and design world for decades. The design team here at Candy has been constantly inspired by the German school of arts since we were in designer nappies back in the early 00s.

Insights & News March 2021
The Frankenstein Effect

You know what it’s like to click onto a website for the first time and to feel like it makes no sense to you at all. Even if you have gone to a company’s website in good faith to buy their products or services…

Insights & News March 2021
5 Signs you Need a New Website

You only ever get one chance to make a good first impression. Your website is still the digital business card for your business and most likely the first port of call for any potential customer to visit.

Insights & News March 2021