Liverpool's Leading Digital Marketing Agency

It’s easy to understand why the word web development can be confusing for businesses – but if you don’t know your code from your cookies, at Candy we’re here to help demystify web jargon.

In today’s digital age, your website is usually the very first interaction potential customers have with your brand. It serves as a virtual storefront, a 24/7 marketing and sales tool, and a platform for communication with existing and potential clients. 

The world of SEO is changing rapidly – and with so many new technologies and algorithm updates to keep on top of, rumours are circulating that SEO is dead.

Web apps are becoming increasingly popular amongst businesses looking to enhance user experience, diversify and engage their customer base more effectively If you’re not yet familiar with web apps and how they work, take a look at our guide here.

ChatGPT – Could Artificial Intelligence software run your marketing campaigns? What are the benefits of using ChatGPT for businesses?

Put simply, the need for SEO is even more crucial now than it was even five years ago because of how much time we spend online. Almost every activity we engage in now is conducted via the internet at some stage – from banking and booking holidays to scheduling services and scheduling appointments.

There’s a reason that Google is still the number one search engine globally – but unfortunately this constant innovation and evolution does have a downside for businesses who rely on Google for visibility.