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    Find out your SEO score today…

    Expert Manchester SEO, guaranteed to get you noticed

    Increase visitors (and sales) with a bespoke SEO strategy built for your business:

    • Technical SEO
    • Keyword Research
    • Competitor Analysis
    • UX Design for SEO
    • Local SEO
    • Content Strategy
    • Link Acquisition

    Supercharge your sales with an SEO strategy bespoke-built for your business 

    A solid SEO strategy underpins any successful online business -but you’ve got to be in it to win it. Knowing where to start and who to trust as you embark on an SEO campaign for your brand is crucial – which is why we’re passionate about delivering results-driven, transparent support that brings about real rewards and timely tangible outcomes. 

    Whether you’re a start-up looking to disrupt your sector or want to optimise exposure for an existing business, you can rely on us to create a comprehensive, holistic SEO strategy to secure a steady stream of web traffic and consistent exposure to your target market, constantly moving with trends and algorithms to keep you on top. 

    Preparation and preliminary checks

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    Audits & Analysis

    Your SEO journey begins with initial reconnaissance – undertaking thorough technical audits and competitor analysis to optimise your site as it stands as well as keeping a close eye on your competitors.

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    Research & Strategy

    Once we’ve understood what’s required to get your SEO strategy off the ground, it’s time to put together a dedicated roadmap for your business. During this stage, we’ll conduct in-depth research specific to your industry and formulate a tailor-made strategy bespoke to your business.

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    Acquisition & Implementation

    Time for action! Now we’re ready to implement technical changes to your website to maximise your online presence, boost traffic and secure more leads and conversions for your business.

    Good SEO uses a variety of targeted techniques to maximise your exposure online and ensure your brand is always in the right place at the right time.  To keep you ten steps ahead of your competition, our search engine optimisation support covers all key areas needed for online success as part of our six-step process.

    We use the latest technologies available
    to improve your websites SEO performance.

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    The processes of our SEO marketing agency

    SEO Audit

    The first thing we’ll do is to thoroughly research your business, your brand, competitors, current customer base and your intended target users.

    We’ll look at your current website and see if there are any technical issues that need to be resolved and where things can be improved, we’ll look at conversion rate optimisation (CRO) and use this information to put together a tailored SEO plan that ticks all the boxes and gives your business its best chance to entice the users that will convert to genuine customers. This information is crucial, as it provides the solid foundations from which everything else builds from.

    Get a Health Check
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    Supercharge your sales with an SEO strategy bespoke-built for your business

    To work effectively, SEO needs to keep up with constantly-evolving Google guidelines and help you rank within your space with techniques and approaches specific to your target market. Combining our expertise and a thorough onboarding process which helps us to understand where you are now and where you want to go in the future, our Manchester-based SEO team can concentrate on securing organic traffic for your site, helping you to cut advertising costs and enhance market authority and credibility.

    SEO content

    One of the best ways that you can boost your search engine rankings is to devise and implement an SEO content strategy that fits your business perfectly. We’ll conduct an extensive keyword and user research programme, looking to build content plans around the results that we find.

    For content to work for SEO it must be engaging, keep users on the screen, be instructive and educational, showcase that your business is an authority in its field and talks about your products and services in an effective way that makes users become customers and customers to come back time and again. Content could be in the form of website content, evergreen content, specific sales copy for targeted campaigns, offline guest posts and on-site blog posts that showcase your depth of knowledge and builds trust with your customers.

    Ask us about content
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    Manchester SEO you can depend on

    Great SEO is constantly moving with algorithm updates and market trends, evolving as your business grows. Our SEO strategies are multi-faceted and comprehensive, covering all aspects and techniques to help you see tangible long-term results.

    Technical, Content and Backlink Auditing

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    Technical Auditing

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    Content Auditing

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    Backlink Auditing

    The auditing process is all about identifying any technical issues that may affect SEO performance across all aspects of your site. This involves assessing existing content for quality, quantity and relevancy and checking your current backlink profile to see where current copy may need to be tweaked or improved. Audits will be conducted at the start of every SEO campaign, then every 6 months after that to make sure we’re staying on top of things. 

    Technical SEO

    Armed with industry information and company data, our SEO experts will set about ensuring that every aspect of your site and online platform is running smoothly and at full capacity, applying initial fixes and improvements to build a solid foundation for your SEO campaigns moving forward. We’ll also monitor the site continuously to quickly identify and resolve any issues, as well as conducting monthly MOTs to pinpoint recurring issues and trends in line with Google’s performance guidelines.

    Ready to get started?

    Contact us today and we’ll get the ball rolling:

    Power your website
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    Reporting

    We know that you need to understand what we’re doing and where your business is going when you invest in SEO, so we keep you informed at every step of the way. 

    Our simple, straightforward SEO reports clearly illustrate positive progress and enable us to map out your future strategy for further success, detailing various key markers and measurements. Reports will be delivered monthly and include full ranking and competitor monitoring for a 360 view of how your site performance compares with market trends and developments.

    • Monthly Reports
      Analysing data to help influence work for the following month, 3 month or 6-month period.
    • Ranking Monitoring
      Regular monitoring of rankings to help identify and react to any drops and/or improvements in keyword rankings and recognising why these changes have happened.
    • Competitor Monitoring
      Monitoring competitor activity to help us react to any adaptations they make or any competing campaigns they might be running.
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    Continuous Competitor Analysis

    Consistently monitoring what others in your space are doing successfully (and where they are falling short) is a valuable tool which helps us to inform your SEO strategy. 

    Using the information we acquire, we can directly improve your strategies and help to get your business ahead of the game. Assessing the strengths and weaknesses of similar businesses can help you recognise opportunities for growth and improvement, whilst avoiding potential pitfalls for swifter, sustainable success online. 

    Spy on the competition
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    On-page SEO changes

    The on-site issues that your current website is facing need to be addressed as soon as possible. Our SEO audit will bring up these issues, and with careful and considered on-page SEO changes we’ll make the revisions that truly matter to your long-term success. This is an essential part of the process, the initial changes before anything new can be implemented in terms of SEO. If we left the problems on-site and helped boost your search ranking results with other techniques first, you might see a rise in traffic but no end result, or poor results when it comes to converting new users into customers.

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    Link Building

    Link building is still an important part of a search engine optimisation Manchester campaign. Alongside content creation and implementation it is the best way to grow your visibility in search, through carefully crafted link-building campaigns. We’ll create the strategy early on in the campaign, ensuring a well-thought-out process that helps you to get ahead of your competitors and stay there.

    Frequently Asked Questions

    Manchester SEO: How important are keywords and content to Google?

    Keywords and content are key to how we approach your SEO. The correct choice of keywords and the right approach to how they are implemented on your website and elsewhere, will help determine how Google views your content and how easy it is for users to find your website when searching for specific terms relating to your industry. We practice honest SEO Manchester, with keyword stuffing and other bad practices a thing of the past. Candy is in the vanguard of good SEO and content.

    Is SEO a short-term or long-term strategy?

    SEO is never a way to guarantee success in the short-term. There is a great combination of art and science behind SEO, but it is not a quick fix for any business, no matter how much money you throw at it. Of course, you might see short-term results, but unless you create an SEO campaign that has the long-term in mind and that grows from a stable foundation, it won’t stick and assist your company growth in the long-term. In most cases, once we have laid a solid foundation of research and SEO work, you’ll start to see real results within 3-6 months, after which it is a continuous process to optimise and keep up-to-date with the latest Google algorithms and guidelines.

    Why does your Manchester business need SEO?

    Everyone uses search engines, specifically Google, to look for products and services. Whether it is through your smartphone, laptop or other device, when you need to find out information about something, you ‘Google’ it. This is where SEO is vital to a growing business. Our SEO Manchester agency understands that the higher your website can rank in Google for specific search terms that your customers and potential customers are searching for, the more people will find you. In turn, your website will then become more attractive to Google and even higher amounts of organic traffic will come to you.

    If you have been searching for ‘SEO Manchester’, it means that you are growing a business and want to take advantage of digital marketing. SEO is the best long-term solution to your business and provides the most likely high return on your investment too. Unlike paid advertising, SEO allows some flexibility, as once you have done some work, it won’t disappear overnight should work cease for a short time. It is also a digital marketing approach with great scalability and agility, as there is always something more that you could be doing to optimise your business website. You can target specific keywords that users are searching for or look for those keywords with lower search volumes but that perhaps provide you with a chance to entice new customers. Evergreen content can be added on your website to make you an authority in the field or additional sections can be added to the site as the evolution of the site and continuous on-site optimisation continues.

    Why choose Candy for your local SEO Manchester?

    As one of our core services, Candy understands what makes us shine as an SEO agency in Manchester. We have a reputation that stands out, delivering a wide range of digital marketing services that help our clients grow in the right manner and to have an effective digital presence. We know how to build brand awareness, to increase customer satisfaction through clever UX and web dev functionality, and most of all, we know how to focus on link building and content creation that helps your potential future customers find you in the search rankings. We understand that without SEO, our beautifully designed websites and highly functional web development approach would mean little, as you need to bring the users to your site to benefit from the rest.

    Technical SEO Manchester can perplex and bamboozle those with no knowledge of the industry. That is why you are here today. You know that online marketing is the key to growing your business and staying ahead of the competition. Candy has the team, the skills and the knowledge to help you get to where you deserve to be, and our Manchester SEO services are a key part of that.